Retail News

  • Become a Certified Natural Running Coach

    Newton Natural Running™ form coaching certification
    provides coaches with knowledge designed to assist clients with efficient running form, injury prevention and training goals.

    The next coaching certification program will be held:

    JUNE 18 - JUNE 19, 2011 | OKLAHOMA CITY, OK

    5800 Classen Blvd. Suite 1, Oklahoma City, OK 73118
    June 18, 8am - 8pm
    June 19, 8am - 12pm

    ***Registration deadline is June 15, 2011.
    Please contact to register or for more information. NOTE: This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information.

    Newton Natural Running™ Form Coaching Certification requires participants to:

    • Practice a Newton Natural Running™ form (e.g. Chi, Pose, Evolution, barefoot)
    • Attend a three day coaching certification clinic
    • Pass written, oral and/or practical examination

    Certified Newton Natural Running™ Form Coaches can:

    • Teach and analyze Newton Natural Running™ form
    • Present Newton Natural Running™ talks and clinics
    • Use Newton Natural Running™ certified logos and marks
    • Obtain a free listing on
    • Get discounts on Newton Running products
    • Become a Newton Running Affiliate

    The two-day coaching clinics include:

    • Newton Natural Running™ seminar
    • Natural Running textbook
    • Pre-assessment
    • Posture analysis
    • Gait analysis
    • Form drills
    • Strength and balance exercises
    • Teaching techniques
    • Footwear choices
    • Shoe and apparel package

    Not interested in becoming a coach, but want to learn about becoming a natural runner? Attend the free Natural Running Presentation on Saturday, June 18 at 6 p.m. and one of the associated one-hour associated form clinics on June 18 or 19 at 10 a.m. All events take place at Red Coyote Running in Oklahoma City, OK.

  • Newton Running's Tour de Georgia/Alabama Begins Next Week

    Newton Running's Director of Research and Education, Ian Adamson, will be traveling through Georgia and Alabama next week to give a series of *FREE* natural running presentations and form clinics:

    Natural Runnning Form Clinic
    Friday, May 13, 7:00 a.m.
    DEKA Atlanta, 3400 Around Lenox Road, Suite 102 B
    Atlanta, GA 30326

    Natural Running Presentation
    May 13, 6:30 pm
    Natural Running Form Clinic
    May 14, 8:00 am
    All 3 Sports, 8601 Dunwoody Place, Ste 450
    Atlanta, GA 30350

    Natural Running Presentation
    May 14, 5:30 pm
    Natural Running Form Clinic
    May 15, 8:00 am
    3517 Northside Parkway
    West Stride, Atlanta, GA 30327

    Natural Running Presentation
    May 16, 6:00 pm
    Natural Running Form Clinic
    May 17, 6:30 pm
    Montgomery Multisport, 8107 Vaughn Road
    Montgomery, AL 36116

    Natural Running Presentation
    May 17, 6:30 pm
    Natural Running Form Clinic
    May 18, 6:30 am
    McCoy Outdoor, 3498 Springhill Ave
    Mobile, AL 36608

    Visit for a complete schedule of upcoming Natural Running Symposia across the country.

  • Steve Mackel to Lead Vancouer, B.C., Natural Running Symposium

    Natural Running Form Clinic and Presentation
    How Running Naturally can Improve your Marathon
    Saturday, April 30, 2011, 8:30 a.m.
    Forerunners, Vancouver, B.C.
    3502 West 4th Avenue
    This is a FREE event.

    Who is Leading the Symposium?

    Steve Mackel lives in California and is a Newton Running Certified Natural Running Coach by Newton, Certified ChiRunning® Instructor, RRCA Marathon Coach, USA Triathlon Coach, and is Head Coach of the Sole Runners Full and Half Marathon Training Programs.

    He founded running web sites and recently launched MarathonTraining.TV. In 1999, he turned is attention to endurance sports training and in 2005 became a full time coach focusing on running. He has helped thousands of runners complete their first marathon and helped others gain new personal records. He focuses his attention on the biomechanics of running efficiently, increasing running speed and reducing potential injuries.

    What Will I Learn?

    -Basic running biomechanics
    -How Natural Running reduces injury
    -The Science behind the design of Newton Running shoes

    For more information, visit. or call 604-732-4535.

  • Culver City's Sporteve to Host Natural Running Clinic

    We're excited to announce that the newest addition to our list of upcoming natural running symposia is Culver City's Sporteve, L.A.'s first active-wear store dedicated to looking after women's needs.

    The natural running form clinic, led by Newton Running's Ian Adamson, will be followed by a presentation on natural running biomechanics and injury prevention.

    Natural Running Form Clinic & Presentation
    Where: 3849 Main Street | Culver City, CA 90232
    Date: Saturday, April 16, 2011
    Time: 8:30 - 11:30  a.m.
    Contact: 310-838-6588 |

    Learn more about Natural Running Symposia here:

  • Natural Running Symposia in Springfield, MO & Oklahoma City, OK

    The Starting Block - Springfield presents:

    Natural Running Reception & Presentation
    Where: Missouri State University | 901 S National, Professional Building, Room 103 | Springfield, MO 65804
    Date: Monday, March 28, 2011
    Time: 6:00-8:00 pm
    Contact: 417.890.7200 |

    Natural Running Form Clinic
    Where: 1254 E. Republic Road | Springfield, MO 65804
    Date: Tuesday, March 29, 2011
    Time: 5:30 pm-6:30 pm
    Contact: 417.890.7200 |


    Red Coyote Running and Fitness presents:

    Natural Running Reception & Presentation
    Where: 5800 N. Classen Blvd. Ste 1 | Oklahoma City, OK 73118
    Date: Friday, March 25, 2011
    Time: 6:00 -8:00 pm
    Contact: 405.840.0033 |

    Natural Running Form Clinic
    Where: 5800 Classen Blvd. Ste 1 | Oklahoma City, OK 73118
    Date: Saturday, March 26, 2011
    Time: 12-1:00 pm
    Contact: 405.840.0033 |

  • Natural Running Symposia at The Runner's Soul, The Running Company


    Join Newton Running's Director of Education and Research, Ian Adamson for Natural Running Presentations and form clinics and two The Runner's Soul locations in La Grange and Elmhurst, IL and at other Eastern locations at these The Running Company stores:

    New York Running Company- East Side
    Natural Running Reception & Presentation
    1059 3rd Ave. | New York, NY 10065
    Friday, March 11, 2011
    7:00-9:00 pm
    Tel: 212.223.8109 |

    New York Running Company- Time Warner Center
    Natural Running Form Clinic
    10 Columbus Circle | 2nd floor ste 210 | New York, NY 10023
    (The group will meet at the TWC location and then head over to Central Park for the clinic)
    Saturday, March 12, 2011
    8:30-10:15 am
    Tel: 212.823.9626 |

    New York Running Company- Time Warner Center
    Natural Running Form Clinic
    10 Columbus Circle | 2nd floor ste 210 | New York, NY 10023
    (The group will meet at the TWC location and then head over to Central Park for the clinic)
    Sunday, March 13, 2011
    10:00 am-12:00 pm
    212.823.9626 |

    Greenwich Running Company
    Natural Running Symposium and Form Clinic
    2 Greenwich Ave | Greenwich, CT 06830
    Tuesday, March 15, 2011
    7:00-9:00 pm
    Tel: 203.861.7800 |

    Princeton Running Company
    Natural Running Symposium and Form Clinic
    108 Nassau St | Princeton, NJ 08542
    Wednesday, March 16, 2011
    7:00-9:00 pm
    Tel: 609.252.9110 |

    For a complete list of upcoming Natural Running Symposia, visit

  • Ruff Fitness' Natural Running Clinic

    Many of you who do not live in the cities we have visited have been curious about what exactly goes on in our Natural Running clinics. This clinic shown in this video was not put on by us, but it is taught by Dr. Mark who makes frequent appearances at our events and will give you a pretty good idea about how to get started changing to a more natural form. It took place in Hagerstown, MD at Ruff Fitness.

  • Newton Retail Summit Recap

    If you happened to be around Pearl Street in Boulder at the beginning of this week, you probably noticed lots of neon green Newton bags on people's shoulders. (A couple of people tweeted asking what was going on) Or perhaps you saw colorful armies of runners all wearing our new green or aqua trail shoes taking over the Boulder Creek bike path.

    Screen shot 2010-08-13 at 12.15.27 PM

    Good looking group of runners!

    At the start of this week around a hundred of Newton's retailers descended on Boulder for three event-packed days. Amidst breakout sessions, form clinics, runs, and lunchtime discussions, the highlight of the week was definitely the Natural Running Industry Panel.

    Screen shot 2010-08-13 at 12.14.17 PM

    The Panel included Irene Davis, Mark Cucuzzella, Danny Abshire, Zola Budd, Danny Dreyer, and Jay Dicharry and was moderated by Brian Metzler.

    Screen shot 2010-08-13 at 12.14.01 PM

    Zola recounted her childhood where it was normal to walk barefoot to school, the mall, etc. She suggests keeping your kids out of shoes as long as possible so that their feet have time to develop correctly.

    Screen shot 2010-08-13 at 12.15.03 PM

    The clinics involved plenty of barefoot drills on the track.


    Thanks to all who attended this weeks events, it was even more of a success than we had hoped for!


  • Two River Treads Opens to Fanfare

    drmark2riverstreadsDr. Mark Cucuzzella's store, Two Rivers Treads opened last week in Shepherdstown, West Virginia. As described in last week's post, the store is unique because it is teaching better running form and fitting runners and walkers in more natural shoes.

    Here's a quick recap from Dr. Mark:

    "The day started with the 5k Cougar Challenge. Brandon Doughy, a 4:12 miler and West Virginia state mile and XC champ, won the race in 16:10, taking 30 seconds off  my old course record on a brutally hot day. I hung on for third in a field full of young running talent. Eric Graf out-kicked me by three seconds to come in at 17:07. Not wanting to be beat by a 43-year old guy, Eric dug deep and commented after the run, “that was the hardest race I’ve ever run." For me, the fun of being able to mix it up with runners almost 30 years my junior is as good as it gets."

    Mark raced in his favorite Newton Distance shoes that have over 1,000 miles (and just a little shoe goo) on them.

    After the race, the store hosted its grand opening where new and experienced runners alike learned about Newton and our philosophy from sales rep extraordinaire,Tom Curran, as well as the experienced Two Rivers Treads staff. At the end of the day, 35 new pairs of Newton shoes left the store and the staff was left with nothing but positive feedback on the shoes, teaching and service. Read more about the opening here.

  • Find Newton Running at Expos on Both Coasts this Weekend

    GravityW_10smIt's a busy weekend for the crew at Newton Running with events and expos on both the left and right coasts. First up, is the expo at the LA Marathon on Friday and Saturday at Dodger Stadium - please come say hello to our team (Steve, Yo, Erin and Erica) at the brand new Newton booth. On the other side of the country, we're teaming up with to host a booth at the ING Georgia Marathon expo at the Georgia Dome in Atlanta. Timmy and Tory will be in Atlanta to answer all your Newton needs.

    The expos in LA and Atlanta will be the first opportunity see (and/or purchase) our new Performance Trainers. In fact, if you come by our booth and try on a pair of new shoes, and say the code words "level platform," we'll give you a free gift (while they last).

    Finally Danny, Ian and Dr. Mark are hosting our second Natural Running Symposium on Friday and Saturday in Boston, where we'll also have our new shoes to try on.

    We hope to see you out this weekend!


    Our brand new expo booth will be at the LA Marathon


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