Two River Treads Opens to Fanfare

drmark2riverstreadsDr. Mark Cucuzzella’s store, Two Rivers Treads opened last week in Shepherdstown, West Virginia. As described in last week’s post, the store is unique because it is teaching better running form and fitting runners and walkers in more natural shoes.

Here’s a quick recap from Dr. Mark:

“The day started with the 5k Cougar Challenge. Brandon Doughy, a 4:12 miler and West Virginia state mile and XC champ, won the race in 16:10, taking 30 seconds off  my old course record on a brutally hot day. I hung on for third in a field full of young running talent. Eric Graf out-kicked me by three seconds to come in at 17:07. Not wanting to be beat by a 43-year old guy, Eric dug deep and commented after the run, “that was the hardest race I’ve ever run.” For me, the fun of being able to mix it up with runners almost 30 years my junior is as good as it gets.”

Mark raced in his favorite Newton Distance shoes that have over 1,000 miles (and just a little shoe goo) on them.

After the race, the store hosted its grand opening where new and experienced runners alike learned about Newton and our philosophy from sales rep extraordinaire,Tom Curran, as well as the experienced Two Rivers Treads staff. At the end of the day, 35 new pairs of Newton shoes left the store and the staff was left with nothing but positive feedback on the shoes, teaching and service. Read more about the opening here.